03 May 2019 by Madison Potter
Yesterday the Web Bureau's digital team headed off to the eComm Live Conference, Northern Ireland's first conference dedicated to eCommerce! It was a great turn out with over 100 professionals attending to educate themselves on how important eCommerce is to online businesses.
Some of the speakers who shared their expert knowledge on eCommerce included Paul Stewart, founder of MyBaggage.com, David Johnson from OutsideIn and Jill Robb from Origin Digital. Alongside speakers, there were a number of eCommerce businesses and retailers, such as Outside Inside, Percy Group, DHL and more, to give guests an additional insight into how they have been successful with eCommerce.
There were so many good topics discussed yesterday with the audience being able to reflect and question all speakers, it was a valuable opportunity for guests to dig deep into eCommerce and come out feeling more confident about their knowledge on the subject.
Guests got insight into how UX is important to an eCommerce site, what is in store for eCommerce in 2019, how combing PPC and Conversion Rate Optimisation with help grow your business, how to take your eCommerce from local to international and the benefits of video content in eCommerce.
The Web Bureau decided to host an eCommerce Growth Clinic, where we sat down with businesses and went through a brief examination of their digital and eCommerce strategy to advise on best practice, appropriate next steps & overall optimisation of their web presence.
Overall eComm Live was a huge success and we look forward to attending any future events founder, Kevin Traynor, puts on!