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Is Cart Abandonment Killing Your Sales?

70% of shoppers abandon their carts, so for every 1,000 potential customers, a huge 700 are leaving without buying. Learn 5 tactics to boost user conversions.

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70% of shoppers abandon their carts

With 18 years of experience and over £1.5 million in annual ad spend managed, we have a proven track record of success. 

  • eCommerce Growth
  • PPC that Converts
  • SEO that Delivers
  • UX & CRO for eCommerce
  • Shopify and Magento Builds
  • Social Media Advertising


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PPC Case Studies

J.C Campbell Electrics

J.C Campbell, our consumer electronics retail client, needed to boost sales during the crucial shopping period of Black Friday and Christmas. To achieve this, we restructured their Google Shopping campaigns to better target potential customers. The result was an increase in website traffic and online sales, with many items selling out during the holiday period. Overall, the campaign was a great success with a 50:1 ROAS.


Rentokil asked us to help them increase leads from commercial customers, decrease cost per conversion, and improve lead quality. We successfully achieved this through innovative and effective paid search campaigns. On one account in particular we achieved a 39% decrease in cost per conversion and a 9% increase in the conversion rate. Additionally, the commercial share of leads also improved significantly from 34% to 55% in just 10 months.

The Learning Experience

TLE our nursery client tasked us with improving their Google Ads campaigns and reducing their cost per lead. By restructuring their campaigns accounts and fine-tuning our targeted audience, we were able to reduce the cost per conversion from £227 to £20.67, a reduction of 91% cost per lead. This substantial improvement has delighted the client and led to an influx of new leads. Our expertise in PPC advertising has enabled us to provide effective and efficient solutions for our client's marketing needs

Why choose Web Bureau?

Why choose Web Bureau?

Web Bureau is a full-service digital agency that has been in business for over 17 years. With a team of 29 passionate and innovative members, we have achieved a growth rate of over 20% year on year. We specialise in SEO strategies and Google Search ads that deliver commercial results.

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